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Email Newsletters

Elevate your brand engagement with email newsletters. A great way to generate repeat customer income.

Deliver great content and sales opportunities to your customers with email newsletters.

Direct Customer Engagement: Email newsletters allow you to reach your customers directly in their inbox, fostering a personal connection that builds loyalty and keeps your brand top-of-mind.

Cost-Effective Marketing: Email marketing is one of the most cost-effective ways to reach a large audience, delivering high ROI by driving traffic, generating leads, and boosting sales without breaking the bank.

Targeted Communication: With email newsletters, you can segment your audience and tailor your messages to different customer groups, ensuring relevant and personalised content that resonates with each recipient.

Enhanced Customer Relationships: Regular newsletters help maintain and strengthen customer relationships by providing valuable content, updates, and promotions, showing your customers that you value their business.

Measurable Results: Email marketing platforms offer detailed analytics, allowing you to track open rates, click-through rates, and conversions. This data helps you refine your strategy and maximise your marketing efforts.

Learn more about us, and our services, and see how you can outpace competitors. For further insights on the benefits of email newsletters, check out Campaign Monitor’s What is an email newsletter?.

 

Email Newsletter Pricing

Unlock the power of email marketing with our expert services.

Our tailored strategies and cutting-edge tools ensure your newsletters reach the right audience, driving engagement and growth.

Choose a pricing plan that fits your needs and watch your business thrive with our proven email marketing expertise.

Get Expert Advice

Book your free, no-obligation chat today and get personalised advice on how to improve your online presence and attract more customers. Our aim is to help your business grow and succeed online.

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Email Newsletters FAQs

Why should I send an email newsletter?

Email newsletters offer the highest ROI in marketing, are great for customer retention, and build strong relationships through valuable content. They provide excellent measurability, allowing you to track engagement and optimise content, building direct relationships with your audience.

What should I include in my newsletter and how often should I send it?

Provide valuable, interesting content that focuses on insights and information rather than heavy sales pitches. Send newsletters regularly enough to stay top of mind but not so often that it feels spammy. Monthly is a common frequency, but consistency is key.

How can I measure the success of my newsletter?

We track delivery, open, and click rates. Good benchmarks are delivery over 95%, open rates over 30%, and click rates over 10%. Quality data and valuable content are crucial for success. We can also offer a special promo code that is exclusive to email recipients.

How should I design my newsletter for the best performance?

Graphic emails usually perform better than plain text. Ensure your email is well-designed, coded by an expert, and tested across common email clients to ensure proper display. Use dynamic content to personalise your emails based on recipient preferences or lifecycle stage.

Can’t I just use AI to write my newsletter for me?

Human-centred writing needs humans at the centre. Teaching the AI to write consistently in your brand voice can be a time-consuming project in itself, let alone across a dozen emails in a year. Let us take care of it for you with our sales-focused, engaging copy.

What other tips do you have for a great email newsletter?

A good subject line grabs attention and entices the reader to open the email. It should be short, relevant, and engaging. Use a reputable email service provider and inbox delivery confirmation services to verify deliverability and avoid spam filters. Test different times to see what works best for your audience, but generally, weekdays between 10am and 4pm are effective.

 

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