They want more gym sign-ups, their ideal customers are mostly young professionals, and they want us to keep SEM costs in check and provide them with non-technical, plain-English reports.
You’ll step through a slice of their monthly report, propose practical actions you’d do today, and finish with a tidy summary. Take your own notes as you go — they’ll help at the end.
Light research is welcome (e.g., the local gym market in Nelson/Richmond). Keep it relevant and efficient.
You can open or download the example report using the button. It may be helpful to have it handy as you walk through the questions.
